Your P&L can show a profit while your bank account is empty — because profit counts a job when it’s done, but cash only when it’s collected. Between paying techs and suppliers now and getting paid later (DSO), timing gaps open up. A cash flow forecast tracks the money in the bank week by week, so you see a shortfall coming while there’s still time to act.
Thirteen weeks (one quarter) is the sweet spot — far enough ahead to spot trouble and react, near enough to forecast with real accuracy. It’s the standard short-term cash tool for exactly that reason.
Build a simple spreadsheet with 13 weekly columns. For each week:
Now you can see, week by week, exactly when your balance dips — and how low.
If your revenue swings with the seasons, the 13-week view is how you make busy-season cash last through the slow months (seasonal cash flow). Build it on a clean chart of accounts so the numbers are trustworthy (chart of accounts).
The best defense against cash crunches is consistent work coming in — and reviews drive that steady lead flow, smoothing the peaks and valleys. Tailwind keeps your pipeline full by turning every job into reputation that wins the next one — see how it works.
See the shortfall before it happens. See how Tailwind works.
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